ITÁLIA: AZIMUT BENETTI GROUP LANDS IN MIAMI AND CONFIRMS ITS LEADERSHIP

0
133

veleiro (1)

 


Consolidating its position of world leadership, the brand reports value of production standing at EUR 680 million, up 11% in the last two years, and investments in the current three-year period of over EUR 100 million.


*Gloria Belloni / Andrea Sculati,Itália
Studio EffeErre

Post:1/03-9:40


The world’s leading builder of yachts over 24 metres in length is attending Yachts Miami Beach 2016, the boat show organised in Miami from February 11 to 15, with an impressive fleet of twenty-one models in the 10 to 63 metre range, four of which are making their debut on the American market. Consolidating its position of world leadership, the brand reports value of production standing at EUR 680 million, up 11% in the last two years, and investments in the current three-year period of over EUR 100 million.

Highlights


 Twenty-one new models in the next three years. Azimut plans to develop fourteen new models by the end of 2019, with Benetti adding seven new semicustom projects to its range in the same period.
 Benetti yachts has launched the first of a remarkable four Gigayachts it is building of over 90 metres in length.
 A fleet of 21 models. The Group is taking a fleet of no less than 21 models to the show in all five Azimut Yachts collections. Of these, two Azimut Yachts and two Benetti models are making their US debut. The Group has also unveiled its new Azimut Verve 40 project.
 Position of leadership. Azimut Benetti Group is the world’s leading builder of yachts over 24 metres in length for the 16th year running, reporting value of production standing at EUR 680 million in the period 2014-15.
 Innovation and R&D. Investments worth over EUR 100 million in solutions based on innovative technology in the three-year period 2014/15 – 2016/17.

With an impressive fleet of twenty-one models, ranging from the Azimut Atlantis 34 to the Benetti Custom FB265 flagship, Azimut Benetti Group is gearing up to welcome visitors to Yachts Miami Beach 2016. The Azimut Yachts stand will be hosting two of the top attractions at the show, both making their debut in America. They are each about 21 metres in length and represent two very different styles of navigation. The first is the Italian long range Azimut Magellano 66, while the second, the Azimut 66, forms part of the Flybridge collection and is the latest icon of the ground-breaking construction technology developed by the shipyard.

The Miami show will also provide the opportunity to present the first rendering of the powerful Azimut Verve 40 centre-console yacht, with three 350 hp outboard engines. Highly regarded by the American public, this model’s official launch is planned for 2016.
At the show, Benetti is presenting the 42-metre Crystal 140’ M/Y “Mr. D” to the American public for the first time and another of the Shipyard’s masterpieces, the famous FB265, “II.II”.

Azimut Benetti Group continues to implement is range expansion and upgrade programme with an incredible 21 new models planned over the coming three years, 14 for Azimut Yachts and 7 for Benetti.

There are three main research & development areas:
– Innovative new construction materials including carbon fibre and GRP coupled with aluminium.
– Research into high-efficiency hulls, like the D2P – Displacement to Planning and the Dual Mode hull introduced in the Magellano Collection.
– POD transmission systems to deliver optimum performance across different lengths and types of yacht and styles of navigation.

To cater for these innovations, extensive resources have been assigned to optimising production through increasingly sophisticated process engineering initiatives, in such a way as to integrate cutting edge industrial technology with typically Italian manufacturing excellence.

The key to success is continuous range renewal, as demonstrated by the sales results reported for the new Azimut 72 and Azimut Magellano 66 models, which are already all sold out, and the Azimut Atlantis 43, of which a remarkable 72 units have been purchased in the last twelve months. The numbers speak for themselves, with Azimut Benetti Group reporting 11% growth in value of production, which rose to EUR 680 million in 2014-15. These results are confirmed by the Group’s leadership for the last 16 years running of the world ranking for new yachts under construction of 24 metres and longer (2016 Global Order Book published by ShowBoats). Azimut Yachts makes a significant contribution to this growth, with rising turnover forecast to exceed EUR 300 million this year, representing an improvement of 23% on a three-year basis and annual production of a full 300 units.

The Benetti shipyard adds another record to the total, this one in the Gigayacht segment, with four units over 90 metres in length under construction at the company’s Livorno yards, making it Italy’s leading builder of Gigayachts.

On the commercial front, the Group has strengthened its sales network in Canada by signing two new dealerships, bringing the total to three. There has been especially strong sales growth in Mexico as a result of the dealer network expansion policy launched two years ago. All this demonstrates the importance of the American market, on which the Italian shipyard consolidates not only its position of leadership year after year, but also its role as an ambassador of Italian made excellence.

 




EDIÇÃO DA REDAÇÃO


Edição – Adilson Pacheco
MTB: 0002362/SC
adilsonpachecoredacao@gmail.com
https://www.facebook.com/adilson.pacheco.75
https://issuu.com/regatanew_sc